CONCEPT GENERATION AND FEASIBILITY

  • Initial requirements capture
  • User needs definition and translation to design inputs
  • Product Idea generation and design visualisation
  • Concept generation, form factor development, assessment and selection
  • Rapid prototyping and demonstrative model generation
  • Proof of concept testing and assessment
  • Design and product research
  • Intellectual property generation and assessment
  • Early technical feasibility assessment
  • Technology, device platform development and concept exploration
  • Competitor landscaping and evaluation
  • Iterative concept development and refinement